Samsung Onyx Cinema LED screens were the highlight of CinemaCon 2025, offering a projector-free future for movie theaters. These high-end displays deliver 4K video at 120Hz, are six times brighter than traditional projectors, and come in multiple sizes ranging from 5 meters to 20 meters.
With this move, Samsung is redefining the cinema experience, bringing superior image quality, enhanced brightness, and vibrant color detail to the big screen.
Why Onyx LED Screens Are a Game Changer
Traditionally, theaters use projector-based systems, which are limited by light source degradation, screen reflectivity, and resolution. In contrast, the Samsung Onyx Cinema LED provides:
- Peak brightness of 300 nits (86.7fL)
- 4K resolution with 120Hz refresh rate
- Seamless modular design, built from panels
- Reduced flicker in 3D movie playback
This results in sharper visuals, true black levels, and more immersive cinematic experiences.
Impressed Industry Reactions at CinemaCon
Cinema owners and industry insiders were treated to screenings of Pixar’s Inside Out 2 and Elio (2025) on the new Onyx display.
“The color and vibrancy are very rich… I saw details I hadn’t seen on a screen before,” said Cynthia Lusk, Director of Creative Film Services at Pixar Studios.
Where You’ll See Onyx First
The Onyx Cinema LED is already being installed at Cannon Beach in Mesa, Arizona, where LVL 11 Entertainment is opening a brand-new theater in fall 2025.
Samsung is also providing:
- Digital kiosks
- E-paper signage
- Menu boards
to complement the theater’s end-to-end digital transformation.
Audio Innovation to Match the Visuals
For sound, Onyx supports Harman’s JBL surround system (Samsung owns Harman) but is also compatible with:
- Dolby Atmos
- Meyer Sound
- QSC
- Custom sound configurations
This ensures the audio fidelity matches the visual innovation.
The Future of Cinema Is Bright—Literally
With projector-based systems facing obsolescence, Samsung Onyx Cinema LED screens promise a future where cinemas can offer studio-grade visuals, reduced maintenance, and spectacular immersion. It’s not just a screen—it’s a cinema revolution.
